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MEET THE DESIGNER VIKA TONUPlease introduce yourself and your...

September 12 2017


MEET THE DESIGNER VIKA TONU


Please introduce yourself and your brand!

My name is Victoria Tonu, I am a 29 years old artist based in Bucharest, Romania, and for the last four years I have been creating pieces for my jewelry brand Vika Tonu Design.

I have graduated from an Interdisciplinary Art and Design Course at Huddersfield University in the UK, and then continued my studies in resistant materials at Alchimia Contemporary Jewelry School in Firenze, Italy.

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Jewelry for me represents the most suggestive and personal form of expression, and it appeared in my life as the answer to my struggle as a growing artist: how is my work going to have any direct impact on other people?

Even though I did not enjoy creating jewelry at the beginning, my persuasion led me to the understanding of the process and this offered me a totally different perspective. My early education also had its influence upon this journey, as I was schooled in an alternative, spiritual and free way. Awareness towards nature, the four elements, the planets, and of course towards our inner cosmos has been an accent since I was a child, all this in a very creative and artistic environment. So by the time I really had to take a decision about my path, I realized I could associate the jewelry making to the myth of the alchemical dream which is also a metaphor to the personal evolution - transforming something rough and shapeless into something beautiful and precious, all through hard work and effort.

Basic shapes became associated with signs, elements, symbols, and the pieces started to gain sense if you really wanted to look for it. To sum it up, Vika Tonu Design jewelry pieces are all hand made, and imbued with personal energy, meaning and Soul. I hope that people can feel and understand the difference between a mass product jewelry and one created with a different, more compelling purpose, a jewelry to be worn for a much longer time.

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What is the most important consideration when designing a new collection?

I do not enjoy the pressure of creating a collection at a certain time. As an artist I go through phases of inspiration and introspection, and this is why sometimes it takes more time until I feel I could start a new series. The thing I consider the most important in creating a jewelry is its message, this is why I don’t perceive it as a decorative adornment, but as a translation of my own reflections. Most of my pieces have suggestive titles and their purpose is to help the wearer identify with the message. In this manner, there is a different kind of relationship which is born between the person and the object – it becomes a symbolic reminder, a totem.

What or who inspires you the most?

I have various sources of inspiration, depending on my evolution, I guess. I started with the exploration of the Greek alphabet and culture, alchemy, and then astrology. The more complex pieces were mostly my thoughts and states – simplified and objectified. At the present moment I am interested in psychology, and in this vast area so many things await to be discovered, explored and transformed into art.

What has been the best compliment someone has given your work?

I was told by quite a lot of people that they do not take off their rings from their fingers because they feel as if there is something very important missing. Some said that they consider that my jewelry is bringing them luck.

At the end, the best compliment is that people recommend me to others, and still want to wear what I create. I have been doing quite a lot of wedding bands besides my designs – all unique and customized according to the couple’s story and energy. The fact that my rings will become part of a family, history and heritage is extremely flattering.

How you would describe your affinity and your interaction with the materials you use in your collection?

I feel very comfortable working with silver and this is my favorite material so far. The funny thing is that while I was studying I was literally scared of it – it was pretentious compared to other metals like copper or brass, and also more expensive. Each mistake (and there were plenty) had it’s cost. After years, and hundreds of pieces, I feel like I am finally in a stable and unconditional relationship with this material.

Can you tell us about any exciting plans for the year ahead?

I do have some new collaborations coming up, and hopefully a more complex personal project. But other than that my wish for the year ahead is to travel as much as I can with my work, and raise awareness about it in more cool places like Studio 183.


Instagram:  https://www.instagram.com/vikatonu/

Facebook: https://www.facebook.com/vikadesign/

Website: under construction – www.vikatonu.com

MEET THE DESIGNER MELLOW JEWELLERYMelita Rus, tell us a bit about...

September 02 2017


MEET THE DESIGNER MELLOW JEWELLERY


Melita Rus, tell us a bit about yourself and the development of your jewellery brand MELLOW.

I am the designer of MELLOW by Melita Rus. It is a contemporary jewelry brand, which is eclectic, unique and unexpected. All the pieces are made by using construction and household materials, like screws, bolts, cables and other elements I find in a household shop mixed with Swarovski crystals, Baltic Amber, mineral stones or silver pieces. I like using clashing materials in one piece, like melted plastic and Baltic Amber stones, it gives a nice mix of edgy and classy, and that is what makes my jewelry so eclectic and alternative. Every single piece is unique and handmade in my studio in Vilnius, Lithuania.

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These jewellery pieces opposite to hardware tools can be associated with a daring lifestyle and impeccable style. Mellow jewellery is made for the ones who embrace every second of their exciting lives ‘here and now’, the ones who value uniqueness, not the number of carats and hallmark. Not everything that is worth having has a hallmark, and not everything that is eye-catching has carats. These statement jewellery is made from cables, construction glue, silicone and screws, which are accentuated by carbines and cable tightening details. We believe that unusual details can become a tool to create beauty and style and that jewelry could be more just a thing. So every piece is one of a kind or limited edition. Every Mellow piece has it’s own life code.

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What about your inspiration?

It is funny, but for me the best place for inspiration is a car service, so it’s always good news for me when I have to take my car there. Also, buildings under construction and construction material shops. I can be inspired by a car engine, a vacuum cleaner or a broken washing machine. I even found myself inspired when I touch different surfaces e.g. various packages of food. I always was a little bit strange. Sometimes I can’t fall asleep because the inspiration just popped up in my head.

What is the most important consideration when designing a new collection?

The values and the message I want to spread to the world through my pieces are the most important for designing a collection. Every collection reflects the strength I gain through the years.

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You work with construction and household materials and mix them with precious stones. Tell us a bit more about the idea behind it!

The message behind it is that the boundaries of the world have vanished, we visit each other’s countries and exchange cultures because we love to give and to get. We do not divide ourselves into any separate groups because it suddenly makes no sense anymore. We do not judge the beauty and the value by the number of the carats or the hallmark but by what it stands for.

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What are the references were you working with for your new collection?

Colors, shapes and silhouettes of pieces.

What exciting plans do you have for the year ahead?

I am working on the new collection, that will be very different to the previous collection and can’t wait to show it to the world.

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Social media links:

instagram: https://www.instagram.com/mellowjewellery/

Twitter: https://twitter.com/mellowwear

Facebook: https://www.facebook.com/Mellowjewellery/

Website: www.mellowwear.com

MEET THE DESIGNER ARTEMISHIANPlease introduce yourself and your...

August 26 2017


MEET THE DESIGNER ARTEMISHIAN


Please introduce yourself and your brand!

My name is Ahmet Sarimehmet. I’m the founder and designer of the jewellery brand Artemishian: leather bracelets with feather, fur and design. For years I’ve been creating bracelets and also doing hair and makeup for opera and ballet, weddings, fashion shows, film and commercials. I’m fascinated by creativity and all around designing and crafting - from handwork to sewing.

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Could you please tell a bit more of your background and how have you started to design jewelry?

First, I began making bracelets with beads for myself but shortly people started to ask me if they could also get some. It started very small. After a couple of months, I was booked for an ethno inspired photo shoot with a lot of jewellery but I felt like I missed some bracelets with feathers for the African model who is also a friend of mine. Then I decided to make the bracelets myself. After this, the collection grew fast and I added different kinds of leather, animal prints, and lengths of feathers.

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Your use quality materials, like nappa leather, and pendants with traditional motifs. It seems like a certain heritage and history is important for you. Where do you find inspiration for your collections?

I have loved traditional handwork since I was a child. My mother used to cross stitch and make lace and I loved to watch her work. The roots of some of my pendants are superstition and mythology. I love to combine old traditional motifs with modern new pieces. I find inspiration in different cultures, film and on the Internet.

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Do you design with an ideal woman in mind? Who is your muse?

The ideal woman in my mind changes constantly. She is defined by different countries, ages and styles. Currently a friend, singer and model called Carmen Samira is my favourite muse. Her power, energy and whole being motivates me to come up with new collections.

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What exciting plans do you have for the year ahead?

I love making jewellery. Right now, I’m organizing some photoshoots. Many pieces are unisex from my collection, but I’m working on a “men’s only” collection too.

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Instagram: ahmet__sarimehmet

Facebook: ahmet sarimehmet

Website: coming soon www.artemishian.com

Inspiration: Nadine NowOne of the main sources of inspiration for...

August 25 2017

MEET THE DESIGNER YINKANACould you please introduce yourself and...

August 24 2017


MEET THE DESIGNER YINKANA


Could you please introduce yourself and your brand?

YINKANA is a unique, Berlin based jewelry label. Utilizing traditional technique and a mix of man-and earth-made materials, we translate experiences and stories into elegant pieces of jewelry with a wild heart.

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Where do you find inspiration for your collections?

Driven by a fascination of the interplay between scent and memory, YINKANA began as a personalized jewelry label which carried scent-based memories in small glass flasks. Now, the concepts of personality and lightness flow into the new designs.

An understated elegance and sense for simplicity, together with the fine materials and clean forms complete these compositions. Malu Lopez, the creative brain behind the brand, draws her inspiration from natural materials such as wood, plants, and minerals as well as found or forgotten objects, and their secret stories.

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You use a great mix of natural and man-made materials in your pieces, your jewelry has an earthy undertone. How would you describe your connection to Mother Nature?

Well, I grew up in a place surrounded by dry mountains, desert and sea, and that’s what I have seen everyday. For that reason I might have a better understanding of the salty water, the blue sky and the yellow surfaces, more than the jungle or the countryside fields, even if I am also interested in them. I also loved sailing, and for me is the most naturally induced way of meditation that I never experimented. It just comes so easy and soft, whenever I am sailing I am in peace with myself, and with the world.

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You employ traditional techniques when creating your pieces. Could you please tell a bit more  about the production process?

Right now I am learning and developing a new collection by using the traditional technique “lost wax”, so every piece have been cast in metal from a previous wax prototype, which allows you to be very playful with volumes and shapes, and also adds a raw touch to the pieces. I love it, every piece of the collection seems to be ancient, to have a long story behind it. Also I am using natural beeswax which is very stimulating to work with, due to its texture and fragrance.

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What exciting plans do you have for the year ahead?

I would like to go somewhere which I still hasn’t decided yet, where I can get inspired by the culture and the natural surroundings, and develop the concept for the next collection.

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Instagram: https://www.instagram.com/yinkanajewelry/

Facebook: https://www.facebook.com/yinkana

Website: http://www.yinkana.net/

MEET THE DESIGNER ALMA DE PIEDRACould you please introduce...

August 22 2017


MEET THE DESIGNER ALMA DE PIEDRA


Could you please introduce yourself and your brand?

I’m Sofia Carrillo, from Guadalajara, México, founder and designer of Alma de Piedra. Alma de Piedra is a jewelry brand, handcrafted by Mexican artisans and myself. I like to create unique pieces using most of all raw gemstones trying to highlight the beauty and natural qualities of their elements. Each stone has a different meaning and energy and people buy them regarding their very own character.

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Where do you find inspiration for your collections?

I find inspiration in nature and in life itself, but I could say that most of my inspiration come from each of the stones that I carefully select, each one of them inspire me to do something unique with it.

You use natural materials and stones in your designs, your jewelry has an earthy, powerful aesthetic. How would you describe your connection to Mother Nature?

Nature is everything. The stones come from the the depths of the earth and my jewelry should reflect the calm feeling you have when you walk in nature. 

To be able to create pieces with beautiful stones that are full of energy is something very special, I like to think that somehow it also connects the people who wear them with nature.

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Do you have an ideal woman in mind you design for? Who is your muse?

I design for all women, I like to think that when they wear my jewelry this inspires them to feel free, powerful, beautiful and comfortable with themselves as they are. 

I get deeply inspired by any woman who lives her life in her own way, who is in touch with herself and embraces her true self.

Any woman who live like this is a muse for me.

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Your pieces are handmade by you or Mexican artisans. Could you please tell more about your sustainable production process?

Since I started the brand 4 years ago I worked with a lovely family of artisans in Mexico, where the workshop is. Every item is made individually by hand. I design all the jewelry and choose personally each of the stones we will use. I am with the craftswomen and men a lot to control the process, and of course to exchange ideas, and I also make some of the items myself.

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What exciting plans do you have for the year ahead?

Travelling is just the most inspiring source for creating new things. I was in berlin a lot, went on some roadtrips to Scandinavia and Italy and now I am very happy go get back and start working on the new collection.

I have a clothes brand as well which I have to take care of. My plans are to continue travelling the world finding new stones, designing and making new pieces and grow the business in a very healthy, sustainable way.


Social media links:

Instargam: https://www.instagram.com/almadepiedrajewelry/

Facebook: https://www.facebook.com/joyeriaalmadepiedra/

INSPIRATION: VIKA TONUGet inspired by the sacred geometry of our...

August 21 2017


INSPIRATION: VIKA TONU


Get inspired by the sacred geometry of our designer, VIKA TONU, who creates a labyrinth of illusion with her jewelry.

The piece, a combined ring and bracelet is from the "Per•spec•tive - the geometry of life" collection.


Photography: Oltin Dogaru
Model: Floriana Sandu
Make-up: Mihaela Cherciu
Outfit: NOON

MEET THE DESIGNER DOLINERCould you please introduce yourself and...

August 19 2017


MEET THE DESIGNER DOLINER

Could you please introduce yourself and your brand?

My name is Gili and I am a detail explorer and maker, originally from Israel.  I graduated with a BA in jewellery design from Shenkar College of Engineering and Design, Tel Aviv. 3 years ago I moved to Berlin where I am currently based.

I define myself as a detail explorer & maker because this describes best the essence of my practice which is expressed in all of my designs. My pieces stand on the fine line between art and design therefore you can find them in design stores like Studio183 and in galleries or art jewellery exhibitions, such as Joya Barcelona.

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What is the most important consideration when designing a new collection?

I don’t relate to the idea of creating seasonal collections. I choose to look at it more as a “growing collection”, quite like a personal jewellery box that you have at home, which contains jewellery from different periods in your life, and is characterised by various aesthetics.

What connects all the pieces together is simply the fact that they were all curated by the same person, who found a reason to have/keep each and every one of them. They are all connected in a way and hold different stories and memories within.

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Your jewelry pieces are sometimes playful in design, or a mix of ancient heritage and very modern. Where do you find inspiration?

My creative process starts with eyes wide open. I collect and document moments from my life and in my work I see the world through the enthusiastic eye of a child who’s experiencing things for the first time. I try to maintain this childish enthusiasm by provoking the viewer and by creating objects with Kinetic elements and hidden details, which trigger him or her to experience the same curiosity that I’ve experienced and transform them into material, into jewelry.

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For example my Chicken earrings, when not being worn, they are literally sitting and functioning as an object on a shelf with a lot of character.

Then, while functioning as earnings, they stand upright. I love to see the surprise on one’s face, as he discovers the hidden function of this Object-Earring.

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I also like the fact that they don’t just fulfill their job as earrings and go into a box. Each Chicken is made from many tiny parts and take a long time to make. It’s almost like being in a meditative state. I’m always happy with them. They make me smile.

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Your pieces are handmade and cared for with great attention to detail. Could you please let us know more about the production process?

To be honest I refer to “great attention to detail” in an almost obsessive way. My starting point are the small details, they are my trigger for creating. It can be a mechanism or a tiny piece of metal, I then find the extension of the thing that triggered me and express it in the piece.

My table is cluttered with tiny pieces and I work simultaneously on a few things at the same time. It might be connected to my A.D.H.D but the design process for me is like riddles that I keep inventing and which need solving. This is why when a “solution” appears in my mind I abandon the rest of my work and put all of my attention on finishing the piece.

What exciting plans do you have for the year ahead?

The next thing coming out is a new series of rings, the collection deals with expressions and moods. I can’t wait for them to be out! I promise you will also be able to find a couple of pieces in the lovely Studio 183.

I inform my customers about new pieces on Facebook & Instagram, you can follow me for updates.


Website - www.gilidoliner.com

Instagram - www.instagram.com/gili_doliner

Facebook - www.facebook.com/dolinerdesign

INSPIRATION from Elizabeth LeflarAmerican-born, Berlin-based...

August 17 2017


INSPIRATION from Elizabeth Leflar


American-born, Berlin-based jewelry designer Elizabeth Leflar often finds inspiration from the shapes, forms and materials found in nature. She loves “dancing down the windswept beaches, climbing the rocks and peering into tidal pools” - revisit our interview with her here.

Her Marbled shield earrings -pictured- are available in our Bikini Berlin store.

MEET THE DESIGNER VIS A VISCould you please introduce yourself...

August 12 2017


MEET THE DESIGNER VIS A VIS


Could you please introduce yourself and your brand?

VIS A VIS is a street wear label based in Vienna. The label was founded by 22 year old Andrea Kerber in April 2016. VIS A VIS represents the interaction between noble an urban clothing. The apparent contrasts blend together perfectly and create a signature look. Another feature of the brand is the cozy and simple cuts, which ensure wearability and comfort. The label focuses on quality, craftsmanship and timeless design.

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Where do you find inspiration for your collections?

VIS A VIS draws its inspiration from music, different fabrics, people and icons. The diversitiy in Vienna concerning different cultures and people affect VIS A VIS. During drinking coffee and listening music, I watch people passing by. But also some special fabrics are able to trigger a new idea.

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Your collections are modern and feminine, perfectly encapsulate the character of the contemporary woman. What is the ideal woman you design for like? Do you have a muse?

The ideal woman I design for is a self-confident and strong. The idea behind VIS A VIS is to dress women who want to look fashionable and find comfort important at the same time.

My muse is definitely Caroline de Maigret.

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You created a jewelry collection with jewelry brand Nadine Now, which we also have in store, and also asked a few questions from the designer, Nadine on this blog. Could you please tell a bit more about how the collaboration came into life?

Two years ago Nadine and I met up in Vienna searching for a flat. We stayed in contact and when we launched our labels and became self-emplyed, we decided to create a collaboration.

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What exciting plans do you have for the year ahead?

In September I am part of the Vienna Fashion Week, so for now I have to prepare all the looks for the Show.


Instagram: www.instagram.com/vis_a_vis_official

Facebook: www.facebook.com/Visavis

Website: www.fashionvisavis.com

MEET THE DESIGNER ALMAAlma, could you please introduce yourself...

July 01 2017


MEET THE DESIGNER ALMA


Alma, could you please introduce yourself and your brand?

I am Alma - owner, brains and the boss behind the brand Alma. Not only is it my name, but the name identified with my work, and I think it’s really cool that people identify me with both. I am 39 years old and I have a super cute daughter, we live in a small town just 10 minutes outside of Frankfurt.  

The brand, Alma is a labor of love and very close to my heart. My grandmother’s name is Alma, and translated in Spanish -what I love- “alma” means SOUL - which every piece has.

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My background is originally in interior and home decor, and I also worked in gastronomy for many years. Two years ago I decided to focus solely on Alma, and since then it has been growing steadily.  My brand is a mix of streetwear with hand-drawn designs, and I also make an array of nice geometrical jewellery, including sexy, handmade body chains.

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I really love to put my ideas on shirts and sweaters - and then to design different styles for men, women, and children. And of course it’s also utterly important for me to use ethical, fair-trade, and environmentally friendly products.

My concept is based on limited collections and many single pieces - each with their own different look. My clients are often quite surprised by my work, as it is rare to find hand-drawn designs on clothing. I believe it makes my label stand out from the crowd, and also gives me a unique proposition.

I now have a small atelier in Offenbach with 2 other designers. This is an important and exciting new step in my business direction, as I no longer produce my products at home - which means no more working in pajamas :)

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What is the most important consideration when designing a new collection?

Usually, I have an idea which I put directly on the product and the result is a small collection. I am spontaneous and creative. I focus more on making a collective creation then a specific Spring/Summer or Autumn/Winter collection, but obviously there are no dresses in Winter!

What or who inspires you the most?

Oh, I am inspired by my everyday life, my travels in Europe, my hometown Frankfurt and my daily interactions with friends. And it’s not just that, it’s a lot of different inspiration - it’s hard to explain! I have my own unique style, and i think that it carries through each of my jewelry and clothing collection.

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What has been the best compliment/comment some one has given your work?

The best compliments I get are personal feedback from customers during a fair or at a pop-up shop. Especially, when they admire my things and then finally decide to buy something. I love it when I see customers wearing my products, or when customers immediately recognize me and my brand.  

I’m proud of my label, and it’s super cool to share my enthusiasm with others.

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I scream, you scream, we all scream for…

More local small business with good attitude for ethical products.

Can you tell us about any exciting plans for the year ahead?

I do have some plans! I would like to be more creative with my designs, but I’m still not exactly sure what comes in the near future. I love collaborating with other designers, and I believe you can find success by doing what you love.

Website: www.almastore.de

Facebook: www.facebook.com/almaffm

Instagram: www.instagram.com/almaffm

MEET THE DESIGNER JORINDE NISSEPlease introduce yourself and your...

June 22 2017

MEET THE DESIGNER ELIZABETH LEFLARPlease introduce yourself and...

June 17 2017


MEET THE DESIGNER ELIZABETH LEFLAR


Please introduce yourself and your brand!

I am a native of the Pacific Northwest, currently based here in Berlin. Raised by two artists, I always knew that I was meant to make things, but for many years, could never quite figure out exactly what. Jewelry design is something I sort of stumbled into but it left me completely enchanted.

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My label comes out of that enchantment. It’s born out of curiosity and guided by an instinctual design aesthetic. The precise inspiration behind the line is mysterious to me and takes many forms, but in the end, I think the greatest inspiration goes back to that idea of transformation - from the physical transformation of the materials, to that feeling when you put on a piece of jewelry, the stories it may carry with it, and the sense of empowerment all that can make you feel.

What is the most important consideration when designing a new collection?

“Would I love to wear this?” So much design - fashion or otherwise - has turned to mass appeal, but I was raised to trust my eye and my creative instincts, so if I’m not personally excited to wear a piece myself, then it has no place in my collection.

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In your most recent collection, the Tidal collection you use organic shapes and natural materials, like pearl, sterling silver, and brass. How does nature inspire you in your designs?

Growing up in the Pacific Northwest, my family spent a lot of time outdoors and on the Oregon Coast, so I’ve always felt a really strong connection to that area.

For this reason, the Tidal Collection is probably the closest to home for me, drawing its inspiration from there. Dancing down the windswept beaches, climbing the rocks and peering into tidal pools - there’s so much rough and rugged beauty. As a child, I always had sand in my shoes and a beach agate in my pocket. I loved the idea that this all could be reinterpreted and incorporated into something to wear, still to treasure.

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You employ ethical practices in the production process. Could you please explain about it a bit?

Again, my entire childhood had a backdrop of forest and ocean, so this is something important to me. In an effort to reduce my ecological footprint, I use recycled metals whenever I can, sustainably sourced pearls, and I work with local suppliers at every opportunity.

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Can you tell us about any exciting plans for the year ahead?

I’m currently finishing the prototypes for my upcoming collection, which will play with light, some bolder shapes, and finally introduce a little color! This time inspired by our beautiful planet’s transformative nature, it plays with organic versus geometric form. It will definitely be something new for the line and I can’t wait to share it with Studio183 soon!


website: www.elizabethleflar.com

instagram: www.instagram.com/elizabethleflar

facebook: www.facebook.com/elizabethleflardesign

twitter: www.twitter.com/elizabethleflar

MEET THE DESIGNER MOONKIDPlease introduce yourself and your...

June 15 2017


MEET THE DESIGNER MOONKID


Please introduce yourself and your brand!

I am Anja Mrakovic, the founder and designer behind Moonkid Jewellery Design, Berlin based contemporary jewellery label.

Everything started as a personal side project while I was still working as an architect in Zagreb and Montreal. After moving to Berlin I decided to finally pursue it as a full time profession. If I should briefly introduce the brand, I would say that the brand tries to combine different expressions - it is bold in one way and minimalistic in another. Combination of color applied to a pure geometric form is what makes my jewellery striking but simple at the same time.

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What is the most important consideration when designing a new collection?

So far, with color as the hallmark of my first collection, I was constantly introducing new items to fit into the existing span of various colors and patterns. I am still just in a phase of experimenting with some new techniques and materials for the new collection while my main concern is to stay original - staying inside the same aesthetic range but avoiding the trap of repeating myself.

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Who is your muse?

It is hard to talk about a specific person that influences my designs. I wouldn`t say that there is some specific “muse” that inspires me… It is more about various influences that come from my background, many of which maybe even I am not aware of.

Also, very often people ask me if I was inspired by Africa or Egyptian jewellery – although it was never a conscious decision, my love for travel has to have something to do with it.

What kind of craft techniques do you use when creating your unique pieces?

The process is strictly mechanical – no soldering or welding, only “dry” joints. Some pieces are also industrially premade, which I then assemble into small structures. At the moment, I work mostly with copper and cotton thread folded in different patterns, a process that requires great precision and time.

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How does your background in architecture influence your designs?

I would say that the influence is mostly visible from the fact that I approach each of my pieces as a structure made of different layers: a body that consists both of inner “skeleton” that keeps the form and an outer  "facade".

The skills, tools and insights acquired from architecture education are definitely something that allowed me to quickly scale down to jewellery, considering I had no formal training as a jewellery designer.

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Can you tell us about any exciting plans for the year ahead?

My main wish for the future is to continue developing new jewellery and skill sets, but the main preoccupation right now is to increase the online presence of the brand, and expand to markets outside of Berlin and Germany.

Website: http://www.moonkidjewellerydesign.com

Facebook: https://www.facebook.com/MoonkidJewelleryDesign/

Instagram: https://www.instagram.com/moonkidjewellerydesign/

MEET THE DESIGNER EVELYNE-MEvelyne, please introduce yourself and...

May 30 2017


MEET THE DESIGNER EVELYNE-M

Evelyne, please introduce yourself and your brand?

My name is Evelyne Meyer I was born in Switzerland in 1982 and went to school for fashion and design. In 2010, I created the first fashion jewellery creations under the label Maschenbrödel. Because of the great passion for design and the increasingly concrete visions of jewellery, I did several goldsmith internships, in Switzerland and America, in 2012. New processing methods developed which mixed with traditional jewellery production. The result of this is today’s collections, which can be seen under the brand EVELYNE-M. In 2014, I opened my own shop with a small workshop in the heart of the colourful District 4 in Zurich.

What is your main source of inspiration?

My work is inspired by the urban environment of the city, the geometrical forms of the Déco era and the uniqueness of nature. The fascination for astronomy and mysticism also exert a great influence on my designs.

What is the most important consideration when designing a new collection?

On the one hand, the sustainability of the materials, on the other the comfort of the wearer. My jewellery is for women to wear every day like a second skin. I only like beauty when it is comfortable at the same time, so this is my second biggest demand on myself, even if I design new pieces.

What is the most rewarding aspect to being a goldsmith?

I think everyone should be able to have at least one craft. It’s not as glamorous as most people imagine. It is great to be able to give a thought or a vision a shape. Something that is invisible to make visible and wearable. And, of course, make others happy with their own creations.

If you could only choose one accessory to wear, what would it be?

This is difficult. I love shoes, but without my bangles I go nowhere and I never take them off. They are, a part from my husband, my most faithful companion.

Can you tell us about any exciting plans for the year ahead?

Gladly, I just have to hold back my euphoria. I am already looking forward to my new collections which will be presented at the end of September. I’m still working on the prototypes but I already know that they will put in my new life line section. I’ve been working for a while to create some new constructions. Astronomy and wickedness will meet.

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