Could you please introduce yourself and your brand?
My name is Inga. I have studied Graphic Design at Central Saint Martins College of Art and Design in London – a long time ago, and I have been working as an Art- and Creative Director in the field of advertising and design for many years. Recently I have created my new label Inga Meyer Berlin, or also used under the initials “I’M Berlin”
What is the most important consideration when designing a new collection?
I love creating strong visual worlds and I’m intrigued by the city of Berlin and its stories. I believe this combination makes my designs special. It is both a fashion statement and a Berlin statement.
Your designs are strongly connected to the iconic sights of Berlin. How does Berlin inspire you in your designs?
The designs are inspired by the city and depict different famous sites of Berlin in a modern and abstract way. These Berlin sights are shown in new perspectives and are combined with powerful colours and strong graphical shapes. That way the scarves become both a very refined fashion accessory as well as a sophisticated souvenir from Berlin.
I love silk – it warms you when it’s cold and it cools you down in hot weather. These fine scarves are being produced in Como, Northern Italy – right in the heart of traditional Italian silk manufacturing.
What exciting plans do you have for the year ahead?
I am currently working on new designs. On top of that I am also planning on producing my Berlin Scarfs in a new material: wool. For that I will be working with a small, family run fair trade production in India. I have run a couple of test prints on wool with them and they came out beautifully – with colours just as bright and strong as on silk!